Trends, tips, technology, and venues for effective, compliant meetings.
September 3, 2009
In this day and age of regulations and austerity, upscale venues are no longer able to put on the ritz
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September 3, 2009
Exhibit marketers can breath a sigh of relief to find out that the new code is having little impact on attendance
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September 3, 2009
By:Elio Evangelista
Public scrutiny, regulations, and pharma's image are taking a toll on the availability of KOLs
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September 3, 2009
No longer just a meet-and-greet venue, the exhibition booth has become an effective selling channel
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April 3, 2009
By:Marylyn Donahue, Special Projects Editor
Neither Washington nor the public has any patience for executives playing golf at fancy resorts. It doesn't matter if they are there attending a conference, or that important business is often conducted on the green, or that the Battle of Waterloo was won on the playing fields of Eton.
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April 3, 2009
Five keys to being on Pharma's preferred vendors' short list
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April 3, 2009
The more mature a Global Strategic Meetings Management Program is, the better the meetings, and the more significant the cost savings
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April 3, 2009
More than ever, pharma companies are relying on a stable of preferred vendors to plan and execute meetings and events. Recently, meeting planner Sue Potton was asked, among other things, about what both parties need to know to forge a successful partnership.
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