Sara Donnelly, Associate Editor
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Doctor's Orders
June 1, 2008
By: Sara Donnelly, Associate Editor
Dr. Michael Kessler and Mark Vitello of MD Mindset have the cure for the common sales pitch? Look at the transaction from the customer's perspective |
Ad Stars 2008
March 1, 2008
By: Sara Donnelly, Associate Editor
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George Koroneos, Online Content & News Editor
Pharm Exec shines the spotlight on the creative innovators behind the best pharmaceutical ads of 2007 |
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