April 1, 2009
By:Joanna Breitstein
From her start as a physician working in apartheid-era South Africa to the dramatic turnaround and takeover of Millennium, Deborah Dunsire has lived a life that has defied all expectations.
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April 1, 2009
By:Marcee Nelson
How one conversation between a woman and her physician can make or break a brand
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April 1, 2009
By:S. Kent Stephan
It's time for pharma market research to advance science-based decisions and foster judgement calls
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April 1, 2009
From the depths of the Great Recession, Pharm Exec called in pros on all sides of the M&A business to help us deal.
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March 1, 2009
By:Walter Armstrong
Just when you thought it was safe to go back into M&A, the mega merger returns. What's right about Pfizer-Wyeth, and what's scary.
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March 1, 2009
By:Brittany Agro
The faces (and talent!) behind the year's best ads
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March 1, 2009
By:Brittany Agro
The arms race is over, and it's time to reinvent pharma sales. Here's what forward-looking companies are experimenting with—and how it's working
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March 1, 2009
By:Stephen J. Porth, George P. Sillup
Reporters pass on the typical litany of lightning-rod issues and instead devote more than three-quarters of all coverage in 2008 to drug safety—and the regulators who enforce it.
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